France was the preferred choice for New Zealand Trade and Enterprise in its bid to help companies in the high value manufacturing sector expand into Europe.

NZTE turned to Prowse & Co. to carry out a social media audit to help gain a clearer picture of who the industry influencers (individuals and groups) were in French social media channels and the topics they were talking about.

We reviewed Twitter, Linkedin, Viadeo, Facebook, Scoop and industry blogs and forums and identified social media channels where companies could engage, build relationships and interact with industry professionals.

Our client was provided with a full report to help New Zealand companies engage effectively online, saving them significant time and money.